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We Make Your Brand

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We Make Your Business

MAKE YOUR BRAND IMPOSSIBLE TO SCROLL PAST

Sparkle Digital Marketing helps hospitality, food & beverage, travel, and experience-driven brands become the places people can’t stop thinking about.

We combine social strategy, standout content, photography, video, influencer marketing, and brand storytelling to turn attention into action.

More discovery, more engagement, more visits, and more reasons for people to choose your brand.

Because great social media shouldn’t just fill a feed.

It should make people want to book the room, order the dish, visit the destination, buy your products, or experience the brand for themselves.

Who We Are

We’re Amanda and Chris, the team behind Sparkle Digital Marketing. With over two decades of experience in social and digital media, we help brands cut through the noise, connect with the people who matter, and turn online attention into real-world action.

Small Team.

Big Agency Experience.

Amanda Shepherd

Chris Calderon

Branding

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Social Strategy

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Content Creation

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Management

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Branding ✳︎ Social Strategy ✳︎ Content Creation ✳︎ Management ✳︎

  • “Working with Sparkle Digital Marketing has been a game-changer for our hotels, elevating our social media presence across multiple properties and outlets with creative, on-brand content that drives meaningful engagement and visibility. From our hotel brands to Berkeley Boathouse Restaurant and Study Hall Rooftop Lounge, Sparkle brings each outlet’s unique identity to life through thoughtful, locally relevant storytelling that grows strong, engaged audiences.”

    Adrian Larick, Area Director of Sales and Marketing
    Pyramid Hotel Group

  • “Amanda has been a key part of our agency team for over ten years, helping manage social media for the Pacific Northwest Canned Pear Service with strong strategy, consistent content planning, and thoughtful engagement across platforms. She is responsive, creative, trend-aware, and always brings new ideas to help the brand stand out.”

    Susan Renke, Promotions Director
    Pacific Northwest Canned Pear Service

  • “Amanda is incredibly responsive, detail-oriented, and proactive, giving our social media the attention and consistency it needs without requiring constant direction. She took the time to truly understand our business, works independently, and has been instrumental in growing our accounts, even helping us reach over 1 million fans on Facebook.”

    Karen Brux, Managing Director
    Chilean Fresh Fruit Association

  • “Amanda has been an integral part of The Chef’s Press since 2015, helping us build a strong, recognized social media presence while keeping our digital marketing running smoothly and strategically. As a small, home-based business, we truly value her creativity, consistency, and hands-on partnership, and we can’t imagine running this business without her.”

    Bruce Hill, Chef/Inventor
    The Chef’s Press

You don’t need more random posts.

You need a social media partner who understands how to turn your brand into something people want to experience.